With retail crime on the rise, and labor shortages still in play, retailers
need to automate and digitize their efforts to address safety and security
issues. Sensormatic Solutions uses Computer Vision technology to power
a variety of analytics that provide real-time monitoring of both sensitive
areas and specific behaviors associated with safety or suspicious activity.
Real-time alerts reduce the need to manually audit an area and allows
staff to respond immediately to avoid safety and violation exposure.
Computer Vision analytics can:

• Detect Slip and Fall occurrences
• Identify loitering activity to thwart potential criminal activity or theft
• Spot aggressive behavior to mitigate a situation before it escalates
• Notify staff when an emergency exit is blocked to ensure OSHA
  standards are being met

Sensormatic Solutions’ easy-to-apply labels and Radio Frequency Identification (RFID) smart sensors offer reliable performance and anti-theft protection across a broad range of categories. Sensormatic labels discreetly secure items of all shapes and sizes, and offer: 

• Easy application in-store or at the source of manufacturing.
• Reliable Sensormatic performance and merchandise protection in a small footprint.
• Consistent deactivation at the point-of-sale for fewer false alarms at the store exit.

Our labels are available in Acousto Magnetic (AM), Radio Frequency (RF), and Radio Frequency Identification (RFID) formats to support both loss prevention and inventory intelligence applications.  Our full assortment of labels and smart sensors can help protect your merchandise, increase sales and optimize labor costs.  In this animation, you will have a chance to view Sensormatic Solutions’ newest labels, plus the APX, HBC, microwavable and RF food labels.

The foundation to any efficient labor optimization strategy is built upon a reliable source of traffic data.  Traffic data helps your stores understand the number of visitors entering and exiting your space each day. When paired with sales and labor data, you will have the insights needed to uncover conversion opportunities, scheduling realignments, marketing campaign effectiveness, as well as the implications on future real estate decisions.  ​

• Identify your best opportunities for traffic – Align store staffing levels and talent types with traffic data to help increase sales and conversion rates. ​
• Anticipate peak store performance - Leverage traffic data to efficiently guide operational tasks while maintaining high levels of customer service  ​
• Measure and benchmark your traffic – Know the busiest hours across your store or estate, based on highly accurate traffic data. ​
• Leverage Computer Vision technology to eliminate wasted labor used to staff additional registers when not necessary by monitoring the line queue in real time

Measuring Shopper Engagement and Customer Satisfaction is key to enhancing the pre and post purchase shopper journey.  Shopper Engagement solutions from Sensormatic help understand the shopper profile, how is the shopper behavior and their satisfaction with the shopping experience to be able to take corrective measures that drive an improvement in the engagement of shoppers at the store. Sensormatic has a wide range of solutions to help you improve the Shopper Engagement at the store:

Shopper Demographics provides relevant analytics about gender, age range, and sentiment of shoppers at the store. By measuring and identifying your shopper demographics and sentiment, you gain better insight into:

• Access precise shopper demographic data to learn more about who is in your store
• Enhance POS ROI by tailoring products to shopper demographics, identifying peak hours, by age and gender for better customer service, and optimizing promotional activity

Brand Vitality Meter combines customer feedback provided by physical and digital data collection points with metrics from Sensormatic Solutions. Using this data, businesses can begin to identify the impact positive and negative customer satisfaction scores have on various key performance indicators, such as sales, conversion, and average transaction size and begin to assess the overall health of their brand.

• Know the portion of shoppers who provide feedback versus the total number of shoppers who enter your location
• Quantify the relationship between key performance indicators and customer satisfaction scores
• Improve service levels by strategically aligning associate schedules and talent types, considering traffic patterns, sales and customer satisfaction
• Map and segment all stores based on key performance indicators such as sales per shopper, conversion rate, customer satisfaction and shopper to associate ratios
• Evaluate the effectiveness of new business initiatives

Shopper & Associate Engagement measures if shoppers are interacting with associates at the store while visiting the store and for how long this interaction occurs.

The retail landscape is changing rapidly, and digitalization and smart loss prevention technology is more critical than ever. Our Shrink Management solution delivers 24/7 device management and predictive analytics to help reduce and deter shrink, improve sales, and optimize staffing. We deliver insights to help identify the root cause of shrink and provide the information needed to help stop retail loss before it happens. ​

• Use anomaly and outlier detection to predict possible ORC and EAS event activity for the upcoming seven days​
• Identify and proactively disrupt patterns using geo-mapping of loss events to help pinpoint where the next hotspot will be​

Receive real-time notifications and insights with our Computer Vision powered analytics developed to tackle today’s most critical loss prevention challenges such as:​

• Knowing when a shelf sweep is in progress​
• Detecting interaction with a high-value item​
• Identifying when criminal tools are being used to tamper with packaging or security tags​
• Notification of a potential flash mob or organized retail crime activity

Supply Chain Visibility begins by digitizing physical assets through Radio Frequency Identification (RFID) enabled sensors at the point of manufacturing. With RFID technology, you gain better visibility into supply chain logistics, improve decision making workflows and help ensure delivery of genuine brand products. When coupled with TrueVUE Cloud analytics, your team will get access to robust item-level insights to enable faster distribution and accurate order fulfillments.

• Track and Control – Leverage entire shipment validation with RFID enabled real-time accuracy to confidently fulfill order commitments
• Extend Merchandise Availability – Gain item-level transparency in the movement of merchandise between distribution center and stores
• Origin Traceability – Confirm product authentication to reduce brand fraud and combat counterfeiters

The front of the retail store is a critical hub in understanding shopper activity. Storefront Visibility brings together traffic analytics, Electronic Article Surveillance (EAS) systems, RFID item-level Inventory data and computer vision insights to help improve customer conversion, in-store experiences while helping identify and prevent theft events from eroding your bottom line. Theft driven out-of-stocks can tarnish the customer experience and prevent your stores from executing their sales goals. Predictive real-time analytics enables preventative storefront insights which can help optimize associate scheduling, reduce out-of-stock, strengthen loss prevention investigative efforts and boost selling activity.

• Optimize associate scheduling – Align labor to in-store traffic opportunities to help elevate customer service engagements
• Reduce out-of-stock – Understand what, when and how many items are stolen during shoplifting events to quickly replenish missing merchandise on the sales floor
• Strengthen loss prevention investigative efforts – Integrate video capture for post-event forensic analysis of existing and emerging tactics in retail theft
• Boost selling activity – Update inventory stock levels in real-time, enabling associates to quickly replenish missing items on the sales floor and confidently execute BOPIS and BOPAC strategies

Understanding the complete shopper journey – pre and post purchase – is a key element of shopper behavior. Our Shopper Behavior offering leverages people counting devices, video, mobility, and Wi-Fi based technologies to help your business build a comprehensive picture of customer movements inside and beyond your retail space. With Shopper Behavior, you get a more holistic view of insights through a single platform which helps refine tactical and strategic enterprise-wide decisions.

• Visitor Frequency– Understand behaviors that lead new customers to become loyal customers
• Draw Rate– Drive increased sales by optimizing how traffic opportunities convert to shoppers
• Path Analysis– Analyze pre and post purchase movements to help improve real estate decisions, store layouts and marketing activities
• Cross-Shopping Visits– Know where shoppers go before-and-after your store
• Enhanced Demographics – Locate your target by zone to determine which area best suits business
• Saturation of Competitors – Explore competition in a target area to find the optimal spot for new business
• Traffic of Vehicles in a Parking Lot – Measure the number of vehicles that enter and exit a parking facility to strategize vehicle movement patterns and optimize flow